Job Description
At Chello, we believe that every piece tells a story. As a Creative Executive, you will be at the forefront of bringing our designs and brand story to life. You’ll create compelling content that resonates with our audience, engages our customers, and elevates our brand’s online presence. Your role will involve crafting innovative visuals and storytelling across various platforms to showcase the unique essence of Chello.
Key Responsibilities
Creative Content Production
- Develop high-quality, engaging written and visual content for Chello’s website, product pages, blogs, email campaigns, and social media.
- Collaborate with photographers, videographers, and graphic designers to produce on-brand multimedia content, including photos, videos, and graphics.
- Write compelling and SEO-friendly product descriptions, specifications, and features that showcase the benefits of Chello’s designs.
Social Media & Visual Content
- Create and manage content for Chello’s social media platforms, including Instagram, Facebook, TikTok, and Pinterest.
- Produce interactive content like Instagram Reels, TikTok videos, and behind-the-scenes stories that engage our audience.
- Collaborate on social media campaigns to promote product launches, sales, and special events.
Brand Storytelling
- Craft a consistent and captivating brand narrative that aligns with Chello’s mission and vision.
- Highlight the benefits and values of Chello’s designs in a way that resonates with our customers’ lifestyles and aspirations.
Campaign Support
- Work closely with the design and marketing teams to support seasonal campaigns, product launches, and promotions.
- Develop content ideas and execute them to meet campaign objectives and deadlines.
Performance Optimization
- Monitor the performance of content across various platforms and suggest improvements based on analytics.
- Stay updated on industry trends, competitor activities, and platform updates to ensure Chello remains innovative and relevant.
Requirements
- Strong writing, editing, and storytelling skills, with a flair for creating engaging content.
- Proficiency in visual content creation tools such as Canva, Photoshop, or equivalent software.
- Familiarity with social media platforms, trends, and best practices.
- Basic understanding of SEO and analytics tools (e.g., Google Analytics, Instagram Insights).
- Creative mindset with attention to detail and a passion for fashion and storytelling.
- Experience in content creation, preferably in the fashion or e-commerce industry, is a plus.
Why Join Chello?
Be part of a dynamic team at the forefront of fashion e-commerce.
Opportunity to make a meaningful impact by shaping the brand narrative and customer experience.
A mindful and supportive work environment that values creativity, quality, and growth.