MarTech Senior Solutions Analyst

Job Description

Senior Solutions Analyst
OCBC Centre East, Singapore
Hybrid
About us

At Mezzo Labs, we are at the forefront of innovation, dedicated to transforming the landscape of technology and design. Our mission is to empower businesses and individuals through cutting-edge solutions that enhance productivity and creativity. We specialize in developing intuitive software and applications that cater to diverse industries, driven by a passion for excellence and a commitment to user-centric design.

Founded by a team of experienced professionals, Mezzo Labs thrives on collaboration, creativity, and a relentless pursuit of improvement. We believe in fostering a dynamic work environment that encourages innovation and growth, allowing our team to push boundaries and explore new possibilities.

Established in 2007 and recently acquired by The MISSION Group PLC, we have expanded our presence in APAC with offices in Hong Kong and Singapore. Our diverse client base spans various sectors, including financial services, travel, healthcare, and eCommerce.

About the role

As a Senior Solutions Analyst, you will implement and manage web analytics platforms like Google Analytics and Adobe Analytics, utilize Tag Management Systems (Adobe Launch, GTM, Tealium IQ), and design data layers. You will work with cutting-edge technologies in data-driven digital marketing, including Customer Data Platforms (CDPs) and marketing automation tools. This is a technical role ideal for someone eager to deepen their knowledge of top-tier marketing technology and data platforms.

Responsibilities:

  • Collaborate with the Solutions Consultant to design effective digital data architectures.
  • Implement analytics solutions on client platforms, ensuring technical requirements are met.
  • Assist in technical workshops and document requirements.
  • Write tagging guides and deliver tags through Tag Management Systems.
  • Conduct audits and gap analyses of client sites for tagging accuracy.
  • Support the integration of various data sources, including CRM and media data, with web analytics.
  • Design and build dashboards using PowerBI/Tableau or other visualization tools.
  • Mentor clients on effectively utilizing their technical architecture.
About you

You should have a background of technical experience in implementing analytics tools, with a proven track record of successfully utilizing Tag Management Systems, such as Google Tag Manager (GTM) or Tealium IQ. It is essential to have a strong understanding of how to design and implement data layers that support complex analytics requirements. You will be able to demonstrate proficiency in building insightful dashboards and querying data using SQL across various databases, allowing for effective data manipulation and analysis.

Familiarity with cloud platforms like AWS, Azure, or Google Cloud Platform (GCP) is also expected, as this role will involve leveraging these technologies for data engineering and analytics. Intermediate knowledge of JavaScript and Python is necessary, enabling candidates to engage in coding tasks related to data processing, automation, and integration.

In addition to technical expertise, we highly value personal qualities such as sociability, curiosity, and a proactive eagerness to learn. You are a team player who is energetic, positive, and possesses an enquiring mind. This role requires strong communication skills to effectively collaborate with clients and team members alike.

Ideally you will possess advanced cloud and data engineering skills will be given preference, as will those with foundational knowledge of data science methods for advanced analytics. Familiarity with front-end optimization and personalization tools, as well as experience in implementing front-end development solutions, will also be advantageous.

What we offer
  • Level Up Your Skills – From top-notch training to industry-recognised certifications, we invest in your growth so you can be the best at what you do.
  • Your Life, Your Goals, Your Coach – Our structured life coaching programme is here to help you define your dreams and achieve your goals—both personal and professional.
  • A Team That’s Got Your Back – Collaboration is at our core! You’ll be surrounded by a supportive team that genuinely cares about your success.
  • Work-Life Balance, Perfected – Enjoy a hybrid working setup plus early finish Fridays because weekends should start early.
  • Celebrate You – 22 days of holiday plus an extra day off on your birthday, because no one should work on their special day.
  • Pension – We’ve got you covered with contributions in line with the Central Provident Fund.
  • Health & Wellbeing First – Stay covered with our Group Hospitalisation and Surgical Plan, Group Clinical, and Specialist care after you complete your probation period.

Join us at Mezzo Labs and be part of a team that’s shaping the future of digital intelligence!