Who We Are
At CAL, we redefine modern self-care. We blend advanced technology with top-tier beauty and wellness services, bridging the gap between medical-grade treatments and everyday beauty. Our goal is to make high-quality, safe, and effective beauty solutions accessible and affordable for everyone.
We ensure remarkable results with a focus on safety and customer satisfaction. As we expand, we're looking for passionate individuals to join us in elevating the self-care experience.
Join us at CAL and be part of the modern self-care revolution.
Job Description
We are looking for a Creative Lead with a strong agency background to drive CAL’s brand identity and marketing initiatives. This role requires a strategic thinker with expertise in creative execution, digital marketing, and performance-driven campaigns.
Key Responsibilities:
- Lead the creative direction for all branding, marketing, and digital content.
- Develop strategic and compelling marketing campaigns that align with business objectives.
- Execute and oversee high-quality visuals, videos, and brand assets across multiple platforms.
- Integrate digital marketing strategies into creative execution, including SEO, SEM, and Meta Ads.
- Collaborate with production team and operation team to create high conversion campaigns.
- Manage and guide designers, interns, and external creative partners.
- Ensure brand consistency and innovation across all creative touchpoints.
Requirements:
- Proven experience in a creative agency or in-house role handling fast-paced projects.
- Expertise in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, InDesign).
- Strong portfolio showcasing strategic and visually compelling campaigns.
- Experience with digital marketing, including SEO, SEM, Google Ads, and Meta Ads.
- Ability to develop creative marketing strategies that drive engagement and conversion.
- Excellent leadership, project management, and communication skills.
- Experience in beauty, wellness, or lifestyle brands is a plus.
What We Offer
- A leadership role in a growing beauty and wellness brand.
- Opportunity to shape brand identity and creative direction.
- Competitive salary and staff benefits.
To apply, send your resume and portfolio to connect@cal.sg.