Communicator (Public Relations Executive)
Who We Are
WhiteLabel PR is a PR agency that specialises in marketing communications for retail, fashion and lifestyle brands across a wide spectrum. It also partners with fellow agencies to work on exciting accounts such as Love, Bonito and Risis.
Also, the team at WLPR has a rather soft spot for homegrown and indie brands. We love to help them find a voice and narrate their stories, and our clients are routinely being featured in major publications on the market.
WhiteLabel PR has always been about equipping brands with just the right knowledge to start right, and grow right. In these times when traditional techniques are increasingly outdated, it’s vital that brands have the most appropriate tools and skills to be the key players of their fields.
WhiteLabel PR is a team of passionate individuals who believe in growing with you. And that’s what we focus on – building a relationship with the people who matter.
Job Description
Hi there, nice to meet you!
Are you confident, people-driven and have exceptional writing skills? We are on the lookout for an individual who enjoys working with clients and our friends in the media. If you love working with all sorts of brands (think lifestyle, retail, F&B, corporate and a whole lot more) across a wide range of industries, are always keen to soak up knowledge of different industries and help companies tell their stories to the public, read on for what could be an amazing opportunity!
Develop, execute and evaluate strategic PR plans
- Help to develop short, mid and long-term strategic Public Relations goals
- Build relationships with the press across print, broadcast and online platforms to increase exposure for our clients
- Pitch to top media outlets for news, product announcements, profiles, features, and thought leadership pieces
- Identify and pursue media placement opportunities in targeted press outlets
Manage messaging and relationships with the media
- Develop and dissemination of press kits with management’s approval
- Track, monitor and evaluate reception of press releases
- Monitor and share coverage of news with team members and clients
Assist in all marketing, branding and copywriting needs
- Craft the full suite of communications across print and online including social media
