Marketing & Social Media Executive – Retail Fashion

May 20, 2025
$1200 - $1800 / month
Employee benefits such as free products and discounts.
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Who We Are

Jaedals is Singapore’s cult-favorite trekky sandal brand, loved for its unapologetic style, extreme comfort, and a bold, socially conscious spirit. Yes, we work with low income women in Singapore. Based in Orchard and expanding fast, we’re not just selling sandals, we’re building a lifestyle. We’re looking for a marketing mind who’s as obsessed with content as they are with fashion and culture. If that’s you, keep reading.

Job Description

Job Title: Marketing & Content Executive (Fashion, Social & Retail)
For the one who eats, sleeps, and dreams in reels, trends, and killer ideas.

The Role
This is not your average marketing job. We want someone who thrives in the chaos of creativity, understands how marketing moves the needle, and is just as comfortable brainstorming big campaigns as they are filming, posting, and selling. You’ll work hand-in-hand with the founder to drive brand awareness, sales, and vibes across our digital and physical spaces.

What You’ll Be Doing

Build and execute monthly social media calendars across IG, TikTok, and more
Conceptualise and create highly engaging, on-brand content (IGS, reels, campaigns, behind-the-scenes, etc.)
Plan and strategise brand promos and marketing campaigns that excite and convert
Write captions, EDMs, and collaborate with our designer on visuals
Track, measure, and optimise performance to hit targets
Be present on-ground — help with in-store ops, talk to customers, live the brand
Collaborate with retail and ops team to make sure everything is aligned, seamless, and impactful

You Are

A marketing + content lover who lives online (IG/TikTok isn’t just a scroll — it’s your zone)
Passionate about fashion, storytelling, culture, and retail
Hands-on and proactive — you love creating content, not just briefing others to do it
Full of ideas — and not afraid to pitch, try, and test
Obsessed with good copy, design, trends, and what’s next
Goal-oriented — you’re not just about likes, but about sales and results
Team player who doesn’t mind getting your hands dirty, especially in a boutique brand setting

Why Join Us?

Be part of a fast-growing fashion brand that blends creativity with purpose
Work directly with a founder who lives and breathes content and marketing
A rare chance to experience both strategy and execution in one role
Creative freedom + ownership
Opportunity to grow with us and be offered ESOP as part of the core team
Fun, fast, and never boring

Location: Orchard, Singapore (Mandarin Gallery)
Start: ASAP
Type: Part-time or Full-time
Level: 1–3 years experience preferred (but attitude > resume)