Business & Partnerships Lead

Our Grandfather Story Pte Ltd
June 7, 2024

Job Description

UNFOLD Asia is an independent media group that seeks to entertain and educate Southeast Asian audiences through creative storytelling. We reach over 10 million viewers monthly through our digital media brands including OGS, nOm and Ribbit.FYI, and our creator collective UNFOLD Creators.

As the Business & Partnerships Lead, you will be overseeing a team that manages paid/sponsored content across our media brands, and executing the overall commercial strategy for UNFOLD Asia.

We’re seeking a well-rounded individual who can uphold the company’s profitability and further our position in the regional media landscape.


  • Lead a team that acquires and manages paid projects across UNFOLD Asia; ensuring revenue targets are achieved
  • Educate market about UNFOLD Asia’s brand, culture and products with a consultative, problem-solving mindset
  • Seek and establish meaningful partnerships with industry partners and clients to further the commercial interests of the company
  • Lead sales strategy planning and execution to achieve revenue targets for UNFOLD Asia, in particular for our digital media brands such as OGS, nOm and Ribbit.FYI
  • Grow and maintain a healthy pipeline of prospective new opportunities among advertisers in Singapore and APAC
  • Work with internal stakeholders to review and ensure long-term competitiveness and saleability of our media offerings under UNFOLD Asia
  • Work with the management team to define business growth plans


  • Our ideal candidate has 6+ years of experience in the media/ advertising industry
  • A strong agency/client network in the local and regional space is desired.
  • Experience leading a team will be a plus
  • You should have strong sense of what makes a good story, deep interest in sponsored content creation and be familiar with what our media brands stand for
  • Strong interpersonal, communication and business judgement skills to synergise opportunities
  • Be a nurturing presence to support team members in their career development