Freelance Copywriter

RAPP
Marketing & Advertising Jobs
Singapore
September 24, 2024
$4000 - $5000 / month
Contract / Freelance
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Who We Are

We are the agency that’s absolutely, utterly, fiercely focused on the individual. We use our data, technology, and creative smarts to make meaningful connections with every single person a brand interacts with. Our strategy-first approach combines with in-house integrated developers and creatives to support clients in ways that are agile, flexible, and innovative. From a people perspective, we have a fiercely individual start-up culture where every opinion counts. We trust and empower every employee to try out new ideas and recommend better, more efficient ways of working. We support one another through an open, truly respectful, and flat hierarchy – titles exist, but what each person brings to the table is most important. Our Singapore office started in 2016 and has grown steadily since. It is part of a 1,500 strong network across the world – one of the fastest growing within the Omnicom Group.

Job Description

RAPP SEA is seeking a dynamic, articulate Copywriter to join our Singapore office. As Copywriter, you’ll be working on automotive, sports, and new business projects across the SEA region. You’ll be involved in all aspects of integrated campaigns – from overarching concepts to purposeful eDMs – driving engagement and inspiring action across platforms and audiences. Your role will involve close collaboration with art directors, designers, and teams across our Singapore and Malaysia offices. Your flair for writing and attention to detail will be key to drive innovative concepts and top-notch communications.

 

There’s no two ways about it – our ideal candidate loves writing compelling copy and telling stories that connect people with brands. You have a voracious appetite for information and a relentless distaste for grammatical and spelling errors. You strive to balance the poetic with the pragmatic and make every word pull its weight. You have a clear rationale behind everything you conceive. And you don’t think character limits are nearly as limiting as they claim to be.

 

At RAPP, you will be part of a fun, ambitious, and versatile team that communicates freely, sports a “can-do” attitude, and supports each other regardless of title. If you’re looking for the thrill and tenacity of a startup, the support and resources of a cutting-edge global network, and the close-knit camaraderie of a group of fierce individuals who thrive together, then RAPP is for you.

 

Key Responsibilities

 

  • Creative Excellence and Collaboration: Work closely with art directors and designers to create cohesive and compelling campaigns that meet client objectives. Own the creative process from concept to completion – always with strong messages that nail the brief and suit the medium, whether they’re for integrated campaigns or platform-specific work.

 

  • Writing Craft: Ensure all copy is written with the relevant brand Tone of Voice, achieves high creative and grammatical standards, and is factually accurate. Write compelling, effective copy for web pages, video scripts, social media content, eDMs, brochures, and more.

 

  • Project Management: Manage multiple projects simultaneously, ensuring timely delivery each time.

 

  • Client Interaction: Present creative concepts to clients and incorporate feedback to refine and enhance the final deliverables.

 

  • Trend Analysis: Stay updated with industry trends, competitor activities, and emerging technologies to keep our creative output fresh and innovative.

 

Qualifications

  • Experience: At least 4 years of experience as a copywriter or in a similar role within an advertising agency or a creative department.

 

  • Portfolio: A strong portfolio showcasing a range of work that demonstrates your craft, versatility of writing, and way of thinking.

 

  • Problem-Solving Skills: A collaborative, solution-oriented mindset. Meticulous attention to detail, a self-starting drive, and a restless, curious, and empathetic outlook.

 

  • Communication Skills: Excellent verbal and written communication skills, with the ability to articulate and present ideas effectively.

 

  • Time Management: Strong organisational skills with the ability to manage multiple projects and deadlines efficiently.

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