Brand Strategist & Storyteller

STUDIO DAM
May 14, 2024
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Job Description

We’re on the lookout for a Brand Strategist & Storyteller to join us from June 2024

Please note that we only accept applicants that are:

  • Singaporean or PR status
  • Able to report for work at the office located in Singapore
  • Interested candidates, please send your resumes and portfolios

About STUDIO DAM

We are in the business of making brands look DAM GOOD to the audience that matters by applying customised strategies and creative solutions that make them stand above the competition.

STUDIO DAM is looking for highly motivated talent, who possesses self-initiative, is forever curious and is a great team player!

About the role

We’d love to have you on the DAM team if you:

  • 2-3 years of working experience
  • Either have a background in Design & Marketing Communications / PR / Marketing / Business related subject
  • Interested in understanding consumer behaviour towards brands
  • Have outstanding research and analytical skills to organize and deliver reports
  • Are strong in data literacy
  • Are strong in studying key industry trends and competitors’ user experience strategies to support the development of brand strategy and creative brief
  • Display empathy in formulating design research studies and understanding of translating research findings to human-centred designs
  • Have business acumen
  • Possess a growth mindset and are always curious about the way things work
  • Aren’t afraid of asking questions and are motivated to give more than an “I don’t know” answer
  • Take ownership and pride in your projects and are a great team player

You will be assisting the creative team with

  • Conceptual, strategic and creative research
  • Collaborating with clients to understand their brand objectives, target audience, and competitive landscape to develop comprehensive brand strategies that drive business growth
  • Conducting market research, consumer insights analysis, and competitor analysis to identify brand opportunities and inform strategic recommendations
  • Skilled in conducting Competitor Analysis, SWOT Analysis, Stakeholder Interviews, Customer Surveys and Analysis, Brand Positioning Analysis, and Brand Personality Development, among other brand strategy services
  • Ascertain research context and requirements based on research objectives
  • Collect research data on consumers, competitors and market conditions using both quantitative and qualitative research methods
  • Conduct ethnographic research based on design research study objectives
  • Developing brand positioning and messaging frameworks that effectively communicate the unique value proposition of each client’s brand and resonate with target audiences
  • Create compelling brand narratives and storytelling campaigns that bring brands to life across various channels, including digital platforms, social media, print, and experiential activations
  • Collaborate with the creative team to ensure brand consistency and alignment across all touchpoints, including visual identity, tone of voice, and messaging
  • Monitor and evaluate the performance of branding initiatives and campaigns, providing insights and recommendations for optimization and continuous improvement
  • Deduce conclusions from the analysis performed
  • Create presentation decks
  • Liaise with team members for design research output development
  • Prepare essential documents that will protect the interests of research participants
  • Uncover design trends and patterns based on information gathered
  • Stay up-to-date with industry trends, emerging technologies, and best practices in branding and storytelling to drive innovation

If this sounds like you, apply for this position by submitting your resume and portfolio (a must!) to enquiries@studio-dam.com, and indicate clearly your start and end date.

You’ll be joining a team of young creatives with a passion for their respective mastery who are always willing to share the ins and outs of the branding and design industry.

Thank you!