Content Strategist
Who We Are
The Sip Club is a young start-up with big plans. At its core, we're a modern hydration brand aimed to make self-care effortless, enjoyable, and for everyone. We're built for real life – not performance extremes or fitness obsessions. For people who want to feel clear, energized, and balanced throughout their day.
Job Description
We’re looking for someone creative, perceptive, and subtly witty. The role is part-time to start, but there’s room for it to expand as the company grows. If you appreciate understated, authentic storytelling and instinctively know how to capture what matters, you’ll feel right at home.
Responsibilities:
- Capture BTS content (photos + videos) during shoots, events, or planned content sessions in Singapore
- Produce engaging short-form videos (Reels/TikTok-style) and photo content
- Manage and schedule posts for our Instagram account
- Assist with simple community engagement (replying to comments, DMs, etc.)
- Propose content ideas and trends we can tap into
- Maintain a consistent posting schedule and brand aesthetic
Requirements:
- Strong understanding of Instagram (especially Reels)
- Basic video editing skills (CapCut, VN, Adobe Rush, etc.)
- Comfortable filming and taking direction
- Creative storytelling skills and visual sense
- Responsible, independent, and able to meet deadlines
- Based in Singapore
Bonus:
- Photography/videography experience
- Prior experience managing a social media account
- Familiarity with TikTok-style editing
Why Join Us:
- You’ll help build a brand from the ground up with real creative freedom.
- Your work will shape a new category of hydration in SEA.
- You’ll be part of a thoughtful, warm, ambitious team that prioritises quality over speed.
- You’ll create things that positively impact people’s daily well-being.
- You’ll grow alongside a brand that’s defining its own universe.
- You’ll be working with 2 cool 30 year olds and a Cavapoo named Milly.