Senior Digital and Social Designer

Who We Are

Job Description

Job Mission
You do the above, but with more range and judgement: you raise quality, improve how work gets made, and create clarity for others. You’re expected to shape visual direction, spot problems early, and help junior designers level up without becoming a bottleneck.

First 90 Days
We expect you to get productive fast by learning how Hashtag works and how your accounts work.

Master our workflow

• Learn how briefs come in, how tasks move through Productive, and how approvals work.
• Build working rhythm with Accounts, Copy, and Animation (handoffs, timelines, feedback loops).
• Understand what “done” looks like here: quality bar, file hygiene, naming, versioning, and delivery standards.

Understand the accounts you support

• Review key brand guidelines, past work, and client feedback patterns.
• Learn each account’s audience, tone, and practical approval preferences (what flies vs what stalls).
• Clarify platform requirements and production constraints early (formats, ratios, safe zones, specs).

Deliver value early

• Start creating on-brand assets by Week 2–3 with minimal revision cycles.
• Contribute ideas in brainstorms (visual hooks, formats, references, executions).
• Identify 1–2 quick process or template improvements that remove friction for the squad.
• Do a quick quality audit of current account outputs and call out gaps/opportunities.
• Propose a small set of repeatable templates / layout systems that improve consistency and speed.
• Begin giving clear, actionable feedback to juniors during reviews.

Ongoing expectations 

Design and execution

• Produce high-quality visuals across social and digital formats (always-on, campaigns, simple animations where relevant).
• Translate briefs into platform-appropriate layouts that are clear, on-brand, and purposeful.
• Deliver work that meets objectives and timelines with minimal avoidable back-and-forth.

Collaboration

• Work closely with Strategy, Copy and/or Accounts teams to ensure the message and visuals land together.
• Communicate early when a brief is unclear, timelines are tight, or the scope has changed.
• Present your work with a rationale (what problem it solves, why this approach fits the brand/platform).

Quality and standards

• Maintain consistency in typography, layout, composition, and brand application.
• Keep files organised and production-ready (clean layers, correct exports, tidy handover).
• Stay current on platform trends and formats—then apply them with judgement, not copy-paste.

Ownership

• Manage your own workload and deadlines; flag risks before they become emergencies.
• Make execution easier for the team by using templates, checklists, and repeatable systems where they help.
• Treat feedback as part of the work and iterate quickly without losing the idea’s point.

Creative leadership

• Set and protect the quality bar across assigned accounts and squads.
• Provide clear art direction where needed (visual routes, references, layout systems, tone).
• Improve consistency across outputs without slowing delivery.

Coaching and leverage

• Review junior work as needed and provide specific, actionable feedback.
• Build reusable tools: template kits, account-specific guardrails, quick “do/don’t” notes.
• Reduce avoidable revisions by catching issues early (brand fit, clarity, platform mismatch).

Process improvement

• Spot recurring friction (brief quality, handoffs, approvals) and propose fixes that stick.
• Help the squad scale by making expectations visible and repeatable.