Marketing Executive
Featured
Who We Are
Established since 2006, Freia celebrates 20 years of glowing with our clients. Helmed by our anchor Freia Medical, Freia Aesthetics is the proud medi-spa arm of the Freia Group. We take pride in providing holistic wellness solutions that are backed by medical science to our patients/clients; while emphasizing on the importance of skin / hair health.
Job Description
We are seeking a meticulous, passionate and creatively inclined Marketing PR Executive to join our dynamic team in Singapore or Johor Bahru. The ideal candidate will have a passion for beauty and aesthetics, a keen attention to detail to connect with our community, elevate our brand presence, with an eye for detail and a flair for innovative storytelling. This role requires someone who is highly proactive, takes initiative, and is eager to contribute fresh ideas to elevate our brand presence in Singapore and Johor Bahru. You’ll report directly to the Marketing Manager and functionally to our Spa Manager, supporting both strategic planning and on-the-ground execution.
Key job responsibilities:
- Work together with key management and the Marketing team to come up with marketing strategies and ad campaigns to promote Freia’s brand, treatments and products
- Curate and produce creative content, including artwork design, filming and editing of reels for social media and other platforms
- Manage social media accounts; including filming content, managing content calendars, monitoring and responding to user engagement, comments and messages in a timely and authentic manner
- Design artwork for promotions including posters, EDMs, etc
- Plan and execute marketing events e.g. hands-on masterclasses, product launches, etc
- Cultivate relationships with media outlets, influencers, and industry partners to secure media coverage and partnerships.
- Assist in website management
- Work with external vendors on printing and production of marketing collaterals
- Support and undertake ad hoc projects or assignments assigned to you from time to time by the company
- Conduct market research to identify trends, competitors, and opportunities.
- Edit videos for promotional content and social media platforms.
- Design marketing materials such as banners, ads, and product images.
- Implement digital and offline marketing campaigns to support promotions and drive footfall
- Work closely with sales teams to align marketing efforts with business goals
- Assist with managing and updating our Shopify store (experience preferred but optional).
