Senior/Executive – Experiential

Job Description

Founded in 2022, bSIDE is an award-winning, new generation marketing and communications agency based in Singapore. Purposefully boutique in size and electric in energy, we design campaigns with a blend of cultural intelligence and commercial creativity for some of Asia’s most compelling brands—powering them to surprise, delight, and connect.

The Role

As our experiential practice grows, this is a role for someone who can toggle effectively between the big idea and the run-sheet. You will work across a portfolio of lifestyle clients including fashion, lifestyle, retail, design, and hospitality; bringing campaigns to life through events, activations, partnerships, and programming — as part of a high-performing integrated team. No two days look the same, but the standard is always high.

What You’ll Do

• Bring ideas to life. Help develop event and activation concepts, from intimate dinners and media previews to hotel openings, pop-ups, and festival-scale programmes, rooted in each client’s brand and business goals.
• Produce with precision. Own the working documents (timelines, budgets, technical drawings, run-sheets, floor plans, guest lists) and keep every moving part on time and on budget.
• Write clearly and persuasively. Concept notes, event briefs, invitations, programme copy, and partner proposals. Your writing should sell the idea, and your briefs should be clear and detailed.
• Build and steward relationships with venues, vendors, chefs, artists, makers, and tastemakers across hospitality, food and drink, design, art, fashion, culture, and lifestyle.
• Support partnerships and programming by identifying culturally relevant and on-brand collaborators, sponsors, and talent, and managing execution with care.
• Execute flawlessly, from set-up and guest arrival to managing the room and load-out, and stay calm when plans change on the day.
• When needed, work hand-in-hand with the marketing & communications team so that each experience is built to generate coverage, content, and conversation, including content capture, KOL attendance, and post-event reporting.
• Stay genuinely curious about culture, hospitality, and how great experiences are made — and bring what you find back to the team.
• Support business development through research, event ideation, and production plans and budgets for pitches.

Who You Are

• A creative problem-solver who asks why before jumping to how, and thinks about every experience from the guest’s point of view.
• Obsessively organised and detail-driven.
• Accountable and calm under pressure. You can juggle multiple projects and suppliers without dropping the ball or losing your standards.
• A clear, confident writer and communicator, as comfortable writing a concept note as briefing a production crew.
• Genuinely interested in businesses of culture—those who shape how to live, dream, and play.
• Willingness to work flexible hours around events, including evenings and weekends (always compensated with off-in-lieu)

Qualifications

• A diploma or degree in Business / Marketing / Events Management, or a related field
• 0–2 years’ experience in events, experiential or production
• Agency experience a plus