Job Description
The Situation:
Jeffo’s is a Duxton legend. We’ve got the history, the music, and the best wings in Singapore. Our regulars love us, but we’ve done zero marketing for years. We want to show a younger crowd why this is the best spot in town, and we need someone who actually “gets” social media to help us do it.
What you’ll be doing:
- We don’t need spreadsheets; we need content. You’ll be hanging out at the bar (mostly evenings) to:
- Shoot Raw Content: Grab your phone and capture the vibe—the live bands, the crowd, and especially the wings.
- Own our TikTok/IG: Figure out what makes Jeffo’s look cool to people your age and post it. No “polished” ads—just real stuff.
- Spread the word: Get foodies and the nightlife crowd talking about us online.
Who we’re looking for:
- You live on TikTok and Reels and know what’s trending before it gets old.
- You can take a decent photo or video without needing a professional crew.
- You’re independent. We’ll give you the keys to the social accounts, and we want you to run with it.
- You actually like dive bars and good food.
The Perks:
- The Food: You’ll be well-fed (yes, the wings).
- Freedom: No boring brand guidelines or corporate approvals. If it’s cool, post it.
- Flexible: We care about the results, not how many hours you’re sitting at a desk.
How to Apply:
Don’t send a 5-page CV. Just send us your handle or a few examples of content you’ve made, and tell us why you think you can make Jeffo’s go viral.