Junior Account Executive / Account Executive – Brand & Communications

August 20, 2024
$2600 - $3200 / month
Allowance
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Who We Are

Gastro-Sense is a Brand and Communications Consultancy based in Singapore with a growing portfolio of quality F&B and hospitality clients. We specialise in creating brand identity, shaping brand messaging, developing marketing strategy and managing communications. We are a team of enthusiastic food-loving individuals who strive to keep ahead of industry developments, and constantly work to sharpen our expertise and knowledge in all things related to F&B. We believe in forging long-term business relationships, where clients become partners with shared values and ideals. It is our goal to provide tangible results to their businesses by applying our knowledge and experience with commitment and integrity. Above all, we are fierce advocates that #ValueAddedCalories are the only ones that matter. We work (and eat) hard every day to remain at the forefront of the industry, so that we can continue to influence, shape and bring exciting new experiences to the dining scene.

Job Description

We seek…

Brand & PR Specialists who are passionate about story-telling and brand building.

We are looking for positive and enthusiastic individuals to join our team. If you thrive on creating and sharing compelling stories to influence your audience, we want to hear from you.

To excel, you need to possess strong spoken and written communications skills, and a desire to be an advocate for the brands you represent.

The role will be especially enriching for individuals who love food, and have a deep interest in all things related to F&B. Those with established media and influencer relationships will have an advantage. A sound marketing foundation, with experience in digital marketing and social media management will be valued.

Positions are available across executive to managerial levels.

  • Bachelor’s degree from an accredited institution in a relevant field
  • Minimum one year of experience in PR / Communications / Social Media / Digital Marketing, preferably within the F&B industry or the hospitality and tourism sector
  • Client-focused with proven ability to multi-task and cope with simultaneous deadlines
  • Takes initiative, possesses confidence, and able to adapt and work under pressure
  • Good leadership skills with a strong sense of team building
    Strong written and spoken communications skills, with an eye for details
  • Well-versed in the media landscape
  • Curious and adventurous about the newest bars, hotels, restaurants and upcoming F&B festivals and events
  • Keeps up with F&B trends and developments on social media and news outlets

 

We do…

  • Brand development, marketing and communications support to clients
  • Create and execute brand and communications strategies, plans, and timelines to reach clients’ objectivesConducting industry and market research and analysis
  • Crafting research and knowledge-based brand recommendations and strategiesManaging marketing and PR campaigns
  • Develop and manage media relationshipsDrafting press releases, manage press engagements and activities, generate media coverage for clients
  • Writing targeted pitches for brands across media platformsDisseminating media releasesBuilding media network and media list
  • Develop engaging social media content (reels, memes, text-based posts, and imagery) and calendars for clients across Facebook, Instagram and Tik Tok
  • Social media community monitoring and management
  • Executing and managing influencer outreach and engagement strategies as developed by the team
  • Digital content development for Gastro-Sense websiteWebsite management and content creation
  • Developing engaging eDMs
  • Media reporting / Monthly PR reports