Digital Content Specialist

Job Description

We are seeking a highly creative Digital Content Specialist to join our marketing team. Your primary responsibility will be to create compelling digital content that boosts our brand visibility and engages our audience effectively. This role is pivotal in shaping our online presence and ensuring our content connects effectively without target audience.

Responsibilities:

• Content planning and copywriting for digital campaigns, majorly for paid ads and landing page.
• Produce engaging video/graphic artworks and posts.
• Create and oversee the filming and editing of posts, videos, stories, and reels for various social platformsincluding TikTok, XHS, Facebook, Instagram, WeChat, Website and EDM etc.
• Conduct live streaming sessions occasionally.
• Utilize AI Tools for content generation, image editing and video editing.
• Translate marketing materials from English to Mandarin or vice versa.

Qualifications:

• Must be proficient in both English and Mandarin due to marketing materials needs.
• At least a Diploma in Marketing, Communications, or a related field is preferred.
• Proven experience in creating compelling digital content and managing social media platforms.
• Proficiency in video production and editing software, e.g. canva, capcut, adobe.
• Strong creative thinking and storytelling skills.
• Prior experience in beauty and wellness industry is a plus.
• A deep understanding of social media trends and platforms.
• Good communication skills and team player.

Full-Time role
Monday – Friday Office Hours
Location: Jalan Bukit Merah