Marketing Communications Executive
Who We Are
At WhiteLabel PR, we’re not just about polished press releases and glamorous events. We’re about real people, doing meaningful work with brands that matter. Since our founding in 2016, we’ve grown into a nimble agency that lives and breathes fashion, lifestyle, and culture. We believe in purposeful storytelling, collaborative hustle, and showing up with heart.
If you're the kind of person who thrives on autonomy, loves bouncing ideas over Telegram and social media, and gets a kick out of seeing your ideas land in the headlines, then you’ll fit right in. We’re big on mentorship, even bigger on trust, and we take our tea (and deadlines) seriously. Expect vibrancy and the freedom to truly shape your role here. Come join a team that’s warm, a little quirky, and dead serious about doing great work.
Job Description
Role’s Scope:
- Strategic Communications Planning: Develop and execute innovative PR strategies tailored to diverse clients, aligning closely with business objectives and audience insights.
- Media Relations Excellence: Build and nurture strong media and influencer relationships, proactively pitching stories and managing inquiries to enhance brand visibility.
- Digital & Content Leadership: Oversee the creation and curation of impactful content across traditional and digital platforms, optimizing engagement through analytics-driven insights.
- Performance Analytics: Track, analyze, and present campaign results, offering actionable recommendations to continuously refine and improve strategies.
Role’s Requirements: Dynamic and Driven
- Exceptional verbal and written communication skills in English; Mandarin proficiency is a strong plus.
- Deep understanding of Singapore’s media ecosystem, including traditional, digital, and social platforms.
- Demonstrated capability in developing strategic content and managing successful media relations.
- Proficiency in Microsoft Office and familiarity with analytics and digital marketing tools.
- Degree in Communications, Journalism, Marketing, or a relevant discipline is a bonus.
