Marketing Intern
Who We Are
My First Love Pte Ltd is a Singapore-based parent-focused company dedicated to supporting families through the early stages of parenthood. Rooted in education, community, and empathy, the company was founded to empower new parents with trusted knowledge, practical resources, and products that genuinely ease daily parenting challenges.
As an extension of this mission, Bebe Love Shop is the company’s e-commerce arm, curating premium mommy and baby products from Korea. Bebe Love Shop focuses on thoughtfully designed essentials that combine safety, functionality, and modern aesthetics—helping parents navigate life with babies more confidently and effortlessly.
Bebe Love Shop is the exclusive Singapore distributor of select Korean brands, including DMANGD baby carriers and Mother-K feeding and hygiene solutions. Every product is carefully chosen to reflect the brand’s belief in quality, social responsibility, and meaningful support for modern families.
Bebe Love Shop lives by its tagline:
“The Love Your Baby Deserves.”
Job Description
Marketing Intern
Company: My First Love Pte Ltd
Brand Arm: Bebe Love Shop
Location: Singapore (Hybrid / Flexible)
Duration: 3–6 months (flexible)
About Us
My First Love Pte Ltd is a parent-focused company dedicated to educating and supporting new families. Our e-commerce arm, Bebe Love Shop, curates premium mommy and baby products from Korea, including baby carriers and feeding essentials designed to make parenting easier and more joyful.
Role Overview
We are looking for a Marketing Intern who is creative, proactive, and eager to learn. This role offers hands-on exposure to brand building, social media marketing, influencer collaborations, and e-commerce content creation in the parenting and baby lifestyle space.
Key Responsibilities
- Assist with social media content creation (Instagram, TikTok, Facebook)
- Support content planning and scheduling, including reels, stories, and posts
- Help research and identify influencers/KOLs, especially moms and parents
- Assist with campaign execution for product launches, promotions, and events
- Support basic copywriting for captions, product descriptions, and newsletters
- Create simple visual assets using Canva
- Monitor social media engagement and help compile performance reports
- Support ad-hoc marketing and brand-related tasks
Requirements
- Strong interest in marketing, branding, social media, or e-commerce
- Familiar with Instagram, TikTok, and digital trends
- Comfortable using Canva (or willing to learn quickly)
- Good written communication skills
- Organized, detail-oriented, and able to work independently
- Interest in parenting, baby products, or lifestyle brands is a plus
What You’ll Gain
- Real-world experience in brand and digital marketing
- Exposure to influencer marketing and e-commerce operations
- Opportunity to contribute creative ideas and see them executed
- Mentorship and hands-on learning in a fast-growing startup environment
- Flexible work arrangement
Who This Role Is Perfect For
- Students or fresh graduates looking to build a marketing portfolio
- Aspiring marketers interested in social media, content, or brand strategy
- Individuals who enjoy creativity, storytelling, and consumer engagement
