Marketing & Social Media Executive
Who We Are
Cellarbration is the first-ever local online alcohol delivery platform to launch in Singapore. It is an online and retail destination offering one of the largest selections of Beers, Wines, Spirits, and Whiskies in Singapore and South-East Asia.
As a pioneer in the online liquor business, Cellarbration has achieved remarkable growth and currently operates 9 retail locations across key districts in Singapore.
Job Description
Key Responsibilities
Campaign & Marketing Execution:
- Execute daily marketing campaigns and promotional activities across digital platforms
- Support the rollout of monthly online and retail marketing campaigns
- Coordinate with internal teams to ensure timely execution of promotions and brand campaigns
- Assist with product launches, marketing activations, and promotional bundles
Social Media Management:
- Manage and schedule content across Facebook, Instagram, and other social platforms
- Execute daily promotional posts and campaign messaging
- Support social media ad boosting and campaign optimisation via Meta Ads
- Monitor comments/messages and respond to customer enquiries when required
EDM & Digital Marketing:
- Execute EDM campaigns including promotional emails, newsletters, and campaign blasts using Mailchimp
- Coordinate campaign messaging, visuals, and scheduling for email promotions
- Track EDM performance and assist with campaign optimisation
Website Management:
- Update website banners, promotional visuals, and campaign messaging
- Create and upload product listings, bundles, and promotional items
- Ensure product information, pricing, and visuals are accurate and up to date
Content Creation Support:
- Assist in creating simple marketing visuals, graphics, and short-form video content
- Support basic filming and editing for social media content
- Ensure content aligns with brand messaging and campaign objectives
Market Monitoring & Reporting:
- Monitor competitor campaigns and industry trends
- Track campaign performance and provide marketing updates
Key Requirements:
- Bachelor’s degree in Marketing, Business, Communications, or related field
- Minimum 1 year of experience in social media, marketing, or digital campaign execution
- Familiar with social media platforms, Mailchimp, and Meta Ads Manager
- Strong organisational and communication skills
- Ability to manage multiple tasks in a fast-paced environment
- Right to work in Singapore
- Over 18 years of age
Preferred Skills:
- Good eye for design and visual presentation
- Basic experience with Canva, Adobe Photoshop, or Illustrator
- Basic filming and content creation skills
- Familiar with simple video editing platforms such as CapCut or Adobe Premiere Pro
