Social Media Strategist
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Job Description
KEY RESPONSIBILITIES
- Executive & Personal Branding: Develop a strong and distinctive personal brand for a real estate professional, translating their expertise, personality, values and perspectives into content that audiences can connect with and trust.
- Develop and manage content strategy and calendar across all socials
- Have a strong ability to develop deep, meaningful storytelling while adapting it to the fast-paced nature of social media — creating strong hooks, building curiosity, maintaining audience retention, and delivering a satisfying takeaway.
- Create and/or coordinate short-form videos, Reels, Stories, carousels, graphics, and YouTube content.
- Repurpose long-form YouTube content into Reels, Shorts, Stories, and other social content to maximise each piece of content.
- Track and analyse performance across all socials
IF THIS SOUNDS LIKE YOU, I WANT YOU!!!
- Ahead of Instagram and YouTube trends, formats, sounds, editing styles, and emerging content opportunities.
- Proactive
- Able to build an engaged community and strengthen the relationship between my personal brand and my audience.
- Creative
- Minimal working experience of at least 2 years
