Develop and execute integrated marketing communications campaigns across multiple channels, including digital, social media, email and traditional media
Create compelling and engaging content including copy, graphics, videos and multimedia assets that align with brand guidelines and messaging strategies
Manage social media accounts, including content planning, posting, community engagement and performance monitoring
Coordinate with internal stakeholders to gather information and insights needed for marketing materials and communications projects
Monitor and analyse campaign performance metrics, providing regular reports and recommendations for optimisation
Support the planning and execution of marketing events, product launches and promotional activities
Maintain and update marketing databases, CRM systems and tracking tools to ensure accurate campaign reporting
Collaborate with external agencies and vendors to ensure quality delivery of marketing materials and services
Research market trends, competitor activities and audience insights to inform marketing strategies
Assist in the development of marketing plans and communications calendars aligned with business objectives
